Position Overview: We are seeking a dynamic and strategic Podcast Marketing Director to join our venture studio. The ideal candidate will develop and implement marketing strategies to promote our podcast content, increase listenership, and build a strong brand presence. This role involves working closely with the production team and other stakeholders to ensure that our podcasts reach and engage a wide audience.
Key Responsibilities:
- Develop and implement comprehensive marketing strategies to promote podcasts and increase listenership.
- Create and manage marketing campaigns across various channels, including social media, email, websites, and podcast directories.
- Collaborate with the production team to ensure alignment between content and marketing efforts.
- Analyze market trends, listener demographics, and competitive landscape to inform marketing strategies.
- Develop and execute plans for podcast launches, including teasers, trailers, and promotional materials.
- Utilize SEO best practices to optimize podcast visibility on search engines and podcast platforms.
- Engage with listeners through social media, community forums, and other interactive platforms to build a loyal audience.
- Track and analyze key performance metrics to assess the effectiveness of marketing campaigns and make data-driven decisions.
- Identify and establish partnerships with influencers, media outlets, and other relevant organizations to amplify reach.
- Create compelling content, including blog posts, press releases, and newsletters, to support podcast promotion.
- Monitor listener feedback and reviews to continually improve marketing strategies and audience engagement.
- Stay updated on industry trends and best practices in podcast marketing and incorporate them into marketing plans.
Qualifications:
- Proven experience as a Marketing Director or similar role, preferably in podcasting or digital media.
- Strong understanding of marketing principles and strategies, particularly in digital and content marketing.
- Proficiency in using marketing tools and analytics platforms (e.g., Google Analytics, social media management tools).
- Excellent communication and writing skills, with the ability to create engaging content.
- Experience in developing and executing successful marketing campaigns.
- Knowledge of SEO best practices and podcast distribution platforms.
- Strong analytical skills to interpret data and make informed marketing decisions.
- Ability to work collaboratively with cross-functional teams and manage multiple projects simultaneously.
- Creative mindset with a passion for storytelling and audience engagement.
- Familiarity with podcasting trends, listener behavior, and competitive landscape.
- High level of organization and attention to detail.
Join our innovative venture studio and play a key role in building and growing our podcast audience through strategic marketing efforts. If you are passionate about podcasting and have a proven track record of driving successful marketing campaigns, we would love to hear from you.
Full Position Overview Here: https://docs.google.com/document/d/12eDXKKcAubu8sjsD5j1bbzrzsj2oIggLoT0opKMMMIw/edit?usp=sharing
If applying for the internship position follow this link: https://docs.google.com/forms/d/e/1FAIpQLSdm_KEhtjEUzP2ig0apd-HTE4fWceCjcZWIZy42M5hGgRkI0A/viewform?usp=sf_link